Diane von Furstenberg for GapKids: Can She Help Gap Bounce Back?



We all know the state of affairs at one of the most American of retail stores, the Gap. Their sales were extremely disappointing for 2011, and they are closing stores. Re-assessing their strategy. Shaking things up.
And really, what better way to shake things up than taking a page out of H&M and Target's book and having a major fashion icon design a special line? Okay, I know what you are thinking, Madonna for H&M is not a major fashion icon, though Versace and Marni are. But did you try to log on to Target's website the day Missoni went live?