Diane von Furstenberg for GapKids: Can She Help Gap Bounce Back?

We all know the state of affairs at one of the most American of retail stores, the Gap. Their sales were extremely disappointing for 2011, and they are closing stores. Re-assessing their strategy. Shaking things up.

And really, what better way to shake things up than taking a page out of H&M and Target's book and having a major fashion icon design a special line? Okay, I know what you are thinking, Madonna for H&M is not a major fashion icon, though Versace and Marni are. But did you try to log on to Target's website the day Missoni went live?

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Missing: One Giraffe Named Sophie

Has anyone seen a seven-inch giraffe named Sophie? She is a soft rubber chew-friendly toy covered in spots that squeaks, but please do not call her a dog toy. Or over-priced. Sophie just happens to be the most popular baby item on Amazon, and is proudly displayed by registers in stores ranging from Pottery Barn Kids to Right Start and Nordstrom. She is French and imported, oh la-la!

Sophie was last seen in a vice gripe between my son’s fingers, mouth and jaw, covered in saliva. She is so important that my mom decided to buy a toy leash for my son’s stroller just to make sure she does not get thrown overboard one day. Wait just one minute…is it possible that she could have made the jump, intentionally?

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